Wallester: corporate finance reaches a new level

In today's realities, market leaders are those who can offer personalised financial services to customers. With their help, brands are popularised much faster, increasing business productivity. The main problem with implementing such solutions has been that they are quite expensive and require a lot of finance and a stock of other resources. Personalised finance solutions were only available to large businesses, but that's how it used to be. Wallester's multi-functional platform has drastically changed the position of power in the market. Personalised financial solutions are now available to businesses of all sizes. We will find out what Wallester is, how this platform came to be, and what its uniqueness is in this article.

Historical background

In its development, the company Wallester passed the following stages:

• 2016 is the year of the company's foundation. Its history began in Estonia. Here, the company received its first licence for payment processing. It was issued by the Financial Supervisory Authority (FSA). Wallester became an official partner of the VISA international payment system;

• 2018 is the year in which Wallester started to launch its financial products. Credit, debit, prepaid and corporate cards were added to the company's range. Wallester's customers begin to promote their brands with the company's personalised business solutions;

•  2023 is a landmark year for the company. Its staff quadruples compared to 2021, and revenue grows 12 times. Brand awareness grows rapidly. It is among the three largest financial companies in Estonia. The number of cards issued is increasing 22 times. The company also received PCI DSS Level 1 certification this year, confirming the high-security level of financial transactions. Wallester received the prestigious award as the best platform for expense management in 2023 by SMB Security Campaign;

• Today - Wallester is successfully growing. The company has offices in Estonia and France. The brand's products are actively used in 37 EU and North American countries. The company has 24 completed projects that have helped to promote world-famous brands.

Wallester services

The most popular and demanded Wallester service is White-Label products. Thanks to this service, Wallester clients can issue cards for any purpose under their own brand. These can be both physical and virtual cards. They have an individual design with the client's corporate symbols and enjoy all the advantages of Visa cards.

White-Label service allows issuing credit, debit, corporate, membership and loyalty cards under its brand. White-Label service from Wallester has other advantages:

• Full personalisation. Exclusive design using corporate symbols and colours can be used not only on plastic and virtual cards but also in the mobile application and portal for managing corporate finances;

• Easy and fast integration. The Wallester platform is developed based on a cloud-based REST API infrastructure. It easily integrates with any software that the company is already using;

• Unprecedented security measures. Wallester uses the latest security protocols and certificates and supports 3D Secure technology and AML/KYC features;

• High productivity. Physical and virtual cards are issued instantly in unlimited quantities;

• Tokenisation. The Wallester platform allows any card to be tokenised and added to any digital wallet, including Apple Pay and Google Pay.

Another effective tool for business productivity has been the Wallester Business financial management platform. Not only is it used to issue corporate cards, but it also provides comprehensive control over a company's spending. After creating an account, the client can limit the expenses of their employees, approve or reject transaction requests, create payroll projects and allowlists of their partners. Wallester Business has the following advantages:

• Affordable solution cost. The basic package includes the free issuance of 300 payment cards. This is an optimal offer for small and medium-sized businesses;

• Personalised service. Companies can issue cards under an individual brand and issue them not only to their employees but also to partners, counterparties and clients;

• A wide range of analytical tools. On the portal, you can quickly create reports, systematise information on expenses according to a variety of criteria, and evaluate data on each account separately. Such functions allow you to control expenses much more effectively;

• Quick launch of a financial product. After creating an account, the first card can be issued in an hour. You do not need deep technical knowledge to perform such work;

• Rapid integration. Wallester Business is also built based on REST API, which quickly integrates with any software.

Why choose Wallester?

Wallester founders Dmitry Logvinenko and Sergey Astafiev believed in the broad prospects of the embedded finance sector from the first day of their startup. They wanted to offer businesses affordable, personalised financial services that would enable them to become more efficient, popular, and productive.

Wallester's platforms and portals have an intuitive interface. It is specifically done so that it can be used successfully by people with any level of technical knowledge. Due to the simplicity of this solution, businesses do not need to keep technicians to maintain it, and the process of learning how to use it is reduced to a few hours. Thanks to Wallester, many business processes of companies are optimised. It is especially true when it comes to cost accounting because, thanks to built-in functions, invoices are digitised in seconds.

Wallester solutions are universal. They are suitable for companies of any size and from any industry. Retailers, online shops, financial institutions, travel and insurance agencies, and other business segments are already actively using them. With the help of customised Wallester cases, any company can get ahead of the competition and become a leader in its industry.